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Founded in 1986 on the principle of providing cost-effective information for marketing decision-making, The NorthMark Group provides custom market and opinion research services to businesses, organizations, and individuals.
 
Projects have been completed for clients in a variety of market segments including health care, financial services, utilities, tourism, retail, education, professional services, publishing/broadcasting, as well as several business-to-business and industrial segments including information technology.
 
In addition to traditional market research, NorthMark has focused on meeting the public opinion research needs of municipalities and public agencies, political candidates, and advocacy groups.
 
Well grounded in the discipline of survey research, NorthMark is more than a data collection firm and provides full-service capabilities including:
    Research and Questionnaire Design
    Sample Selection
    Data Collection/Tabulation/Analysis
    Reporting of Survey Results with Conclusions/Recommendations
Both qualitative and quantitative research approaches can be provided using methodologies such as:
    Personal/Executive Interviews
    Telephone/Mail Surveys
    Focus Groups
    Online/Email Surveys
 
Testimonials
In celebration of our 15th anniversary, we are proud to include testimonials which provide a sense of what some of our longer-term client think of us:
    "Thanks for your recent review of our Member Satisfaction Survey. As usual, your feedback was insightful. Your perspective helped us redefine our approach to these surveys which we believe will serve us well in the future.
     
    In fact, here at St. Mary's, we've come to rely on your insight, feedback, and expertise over the last 6 years. Working with The NorthMark Group on several research projects has been a very pleasant experience. You bring a level of professionalism and a positive attitude along with your keen sense of research to the table. Thanks for being so friendly, reliable, and easy to work with.
     
    I look forward to our next opportunity to work together."

Mary Beth Lufkin
Vice President/Director of Marketing
St. Mary's Bank


    "It has been a pleasure to work with The NorthMark Group over the past several years. Steve is personable, professional, and knowledgeable in his field. He has always delivered quality work in a timely manner."
     

Public Service of New Hampshire

 

    "This year marks the 10th anniversary of your completion of the survey that first quantified the nature, extent, and cost of mold problems in the American hotel industry.
     
    I thought you might be pleased to know that the survey report has long since become a "classic". Widely circulated throughout both the hotel and air conditioning industries, the report has been quoted and referenced frequently, not only in peer-reviewed journals, but also in the popular press. The information uncovered by the survey guided much of the field research performed over the last 10 years, giving the construction and public health communities the information they need to reduce the costly mold problems that are also hazardous to human health.
     
    Now when you read a newspaper story about mold and mildew problems in buildings, keep in mind that the remedies for those problems were made possible partly because of the firm foundation provided by your work of 10 years ago.
     
    Congratulations on having created a work of such widespread utility and enduring value!"

Lew Harriman
Mason-Grant Consulting

 

    "The NorthMark Group has been providing tourism research for the State of New Hampshire for over 10 years. I have found Steve to be easy to work with and very attentive to details. His work provides solid research insights and helps guide our decision making."

Lauri Ostrander Klefos, Director
State of New Hampshire
Division of Travel & Tourism Development

 

    "Steve Thurston is one of the best focus group moderators I have had the pleasure to work with. His highly professional demeanor puts both clients and respondents at ease. He begins each project by conducting meticulous background research and concludes with a detailed report that consistently provides accurate and actionable information. His dedication and moderating skills help to ensure the success of each study. I always have the utmost confidence that my projects will go smoothly when Steve facilitates the discussion groups."

Dorothy Bacon, President
Granite State Marketing Research

 

 

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The NorthMark Group
214 South Main Street, Concord, NH 03301
v: 603.226.2260 or 800.639.7803   f: 603.226.2675
  w: http://www.northmarkgroup.com



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